The brand

Jackpot started in the early 1970s when Jørgen and Carli Gry began designing colourful, comfortable and trendsetting styles from their basement shop. In 1974 Klaus Helmersen officially launched the brand as "Jackpot by Carli Gry".

Jackpot is a lifestyle brand for the modern woman in love with life. A variety of vivid colours and hand-painted patterns characterize a look that will last. Comfortable separates come together for the woman who wants to create her own look with spontaneity and style.

Jackpot is based in Copenhagen and is one of eleven brands belonging to IC Companys' portfolio of international fashion brands.